I’M NOT A GLUTTON • I JUST BAKE A LOT

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IF I’VE LEARNED ANYTHING FROM BLOGGING IT’S YOU ARE WHAT YOU BLOG. So when I wax poetic on brownies, deep-fried turkeys and show more interest in food than people, it’s easy to assume I’m eating it all too.

I like the way my friend Melody of Gourmet Fury put it: “On the surface, I appear to…spend a third of my day eating, one third cooking, and another third drinking. While one third of that lies true, the rest is merely an illusion...” (Read Mel’s thoughtful post here.)

Those of us who maintain personal blogs are like ducks – calm on the surface, but paddling like mad underneath. If I told you it took me fifteen minutes to photograph Midtown Manhattan behind a bottle of 2006 Ingle Vineyard Cabernet Franc (pictured above left), you might think twice before trading your badge of normalcy for front row seats to the Foodie Freak Show. When I dine out, five-minute photo shoots with the entrees are routine before my date can dig in, as are Twenty Questions with the server.

One blogger, Kerry of NYCMenuGirl, recently asked me how she can turn food blogging into “something real” and “more than a hobby”. Eager to share my infinite wisdom and turn dreams to dust, I replied: Zach of Midtown Lunch is the only blogger I know who makes an income from maintaining his blog full-time.

I went on to extol the virtues of (multiple) day jobs, the possibility of gaining sponsorships, the chance to sharpen the writing blade, and the inimitable satisfaction of enjoying what you’re doing even when it doesn’t pay the bills. Besides, some bloggers get a buzz from seeing themselves listed first in a Google search.

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Sometimes the brownies I bake are too sweet (this happens when I use semisweet chocolate in a recipe that wants baking chocolate); other times, the frozen maple mousse pie I make for Thanksgiving (pictured above right) just doesn’t taste that good. The truth is: my photography skills exceed my baking abilities and I should make smaller batches because I never eat it all. I’m not a glutton, I just bake a lot and it’s making my boyfriend fat. amy january 20, 2010

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January 20, 2010. Tags: , , , , , , , . Blogs, brownies, Dessert, Wine. 9 comments.